Projects
About Me.
Hello! I'm Jailyn, a first-generation college graduate and Graphic Designer based in Tampa, FL. My biggest strength is innovative thinking and problem-solving. I excel at developing creative solutions to complex challenges, ensuring impactful and cohesive brand messaging.
At Drive Social Media, I lead creative direction for branding and advertising campaigns across 40+ clients, leveraging Adobe Suite expertise to craft compelling digital ads. Previously, as a Graphic Design Team Lead at Affinitiv Advertising, I ensured brand consistency for multiple car dealerships, mentored junior designers, and managed a high volume of projects.
Outside of work, I enjoy dancing and fashion design, which inspire my creative process and bring fresh perspectives to my designs.
Experience
2023-2024
Drive Social Media
Tampa, FL
Graphic Designer
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Spearheaded creative direction for branding and advertisements across 40+ clients spanning a variety of industries.
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Presented innovative creative campaigns directly to clients, guiding brand direction and successfully upselling additional services.
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Leveraged Adobe Suite proficiency to craft compelling static and dynamic digital meta-advertisements.
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Directed comprehensive brand campaigns as the sole creative director, ensuring cohesive and impactful brand messaging across diverse client portfolios.
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Collaborated closely with copywriters, account executives, and the production team to conceptualize and execute integrated advertising campaigns across multiple platforms.
2021-2023
Affinitiv Advertising
Remote
Graphic Designer | Team Lead
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Promoted to Graphic Design Team Lead within 8 months of joining the company, demonstrating rapid progression and recognition of leadership abilities.
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Ensured brand consistency and compliance across assets for 15+ car dealerships, maintaining high standards of quality and visual integrity.
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Acted as a primary liaison with Account Coordinators, adeptly interpreting client preferences and effectively communicating project requirements to the team.
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Mentored and supervised Junior Graphic Designers, providing constructive feedback, facilitating skill development, and managing workflow to optimize productivity and creativity.
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Successfully managed a high volume of projects, averaging over 1000 annually, demonstrating strong organizational and time management skills.
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Collaborated with coding team members to integrate HTML programming into email marketing campaigns, leveraging cross-functional expertise to enhance campaign effectiveness
Graphic Design Intern (2021)
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Developed diverse advertisements across platforms such as Facebook, Google web pages, banners, emails, and printed materials, gaining proficiency in versatile digital and traditional media formats.
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Applied brand identities to craft compliant designs for a portfolio of 12 prestigious automotive brands, including Toyota, BMW, Honda, Ford, Mercedes-Benz, and Volkswagen
Education
2021
The University of Florida
BA Digital Arts and Sciences
College of Business: Minor in Retail Operations & Consumer Behavior
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